writing samples

Engage with my writing samples tailored for the digital landscape. From captivating blog posts to persuasive social media captions, each piece is crafted to resonate with audiences and drive engagement. Explore the power of words in shaping narratives, building brands, and fostering connections in the digital age

Writing samples

Email Template Description: Dedicated Email Announcement

This email template serves as a communication tool for announcing the closure of a specific branch, while also providing alternative options for customers. The tone is empathetic and informative, aiming to convey the message clearly and offer reassurance to recipients. It includes a subject line that succinctly captures the essence of the email, a personalized salutation, and a brief but comprehensive body providing details about the branch closure and alternative options available to customers. Additionally, it incorporates a call-to-action (CTA) encouraging recipients to take advantage of a promotional offer, and concludes with a positive sign-off. Lastly, it offers recipients the option to unsubscribe or seek further information, demonstrating respect for their preferences and providing avenues for further engagement.

Email type	Dedicated email
Subject line	One branch closing announcement
Salutation	Hello Permi,
Body	We regret to inform you that we are going to close one of our branches located at 1234 Main Street, Talbot Village, London. However, you can still go until Nov 1^st, 2023 or to any of our branches around Canada. Due to that closing, we are going to offer free smoothies after Nov. 1 2023, in all GoodLife branches.
CTA	Get a free smoothie at any Goodlife location after Nov. 1, 2023
Sign-off	We are looking forward to see you in a good health practicing your favourite sports in our GYM
Unsubscribe	For more information or for unsubscribing our informational emails to our newest updates and offers you can visit this link < https://www.goodlifefitness.com/contact-us.html >

Description for Creative Brief Template: Nike Product Care

This creative brief template serves as a strategic blueprint for a project titled “Nike Product Care,” tailored specifically for an assignment. While the project is fictional and not affiliated with the Nike brand, it provides a structured framework for developing marketing strategies for introducing a new product line. The brief outlines project objectives, target audience demographics, key messages, and distribution channels, offering a clear direction for executing the assignment effectively.

Project name (keep it creative and brief)	Nike product care
Company name	Nike
Company background (one to two sentences that sum up the company’s mission + a couple of sentences on what led to the development of the project)	Nike is one of the biggest brands that produce sports products and clothes as well as support global and local sports events. Also, it is a profitable company, and it has a lot of loyal audiences who are looking for a better appearance and comfy sports products. By talking about this specific project, we have started to announce one of our newest shoe models and a new product line. This product is more casual than our other products and we must complete this project to target the potential customers for this product.
Project objective (explain the purpose of the project and emphasize why it needs to happen. Consider using the SMART goals framework to identify how you will measure success)	– Product advertising – Convince the audience to purchase the new product. – Increase sales. – Make a new fashion innovation trend with Nike (through social media campaigns)
Target audience (identify the demographic information, behaviours, and psychographics of your target audience)	Gender: males/ females Ages: 18-40 Location: urban areas in Canada, and USA Purchase behavior: Interests: sport, fashion,
Competitors (who offers a similar product/service?)	Adidas, Puma, Reebok, converse, and Vans
Key message(s) or promise(s) (what is the most important message you will leave the audience? E.g., what the audience’s experience might be like without the pain point, and the benefit they’ll receive as a result of your company’s solution)	– To purchase our new products. – Offer a daily use product that reminding people in our brand. – Reasonable price
Key consumer benefit (the benefit that solves the biggest problem for your audience)	Our invention offering a comfy and sporty, that you can wear it to play sports or to wear it for a casual occasion. (daily use shoes)
CTA (call to action; doesn’t have to be a physical action – it could be to just change thoughts and perceptions about your brand)	Keep your Nike shoes safe with our Nike product care tips
Distribution	Nike website